The new TRAI rules will actually results in a higher dth bills

Bills of cable TV and Direct-To-Home (DTH) services are likely to increase for most subscribers, a Crisil report said this week.

Sachin Gupta, Senior Director, Ratings at Crisil said: "Our analysis of the impact of the regulations indicates a varied impact on monthly TV bills. Based on current pricing, the monthly TV bill can go up by 25 per cent from Rs 230-240 to Rs 300 per month for viewers who opt for the top 10 channels, but will come down for those who opt up to top five channels."

Subscription revenues of broadcasters would rise by 40 percent to Rs 94 per subscriber per month compared to Rs 60-70 now, it said, adding that with viewers likely to opt for popular channels, large broadcasters would have greater pricing power.